Eminenture Technologies

Norms are introduced to bring the system on trek. Search engine optimization (SEO) was incepted with the unique idea of optimizing websites. The more one is optimized, the more it gets promoted. Promotion results in swollen traffic and improved ranking of the website. Unlike good practices, evil ones are popping up with black hat tricks to damage online reputation. To counter-attack such online evil practices, Google Panda and Penguin are introduced. However, both are algorithms to filter out the websites that have thin content, bad or irrelevant links, slow loading time, lots of advertisements, poor grammar, content farming and black hat SEO practices.   The foregone reasons can be the cause of Google Panda attack. Let’s take a roundup of its definitions, impact and undoing attack. What is the objective of Google Panda? Google Panda is named after a Google engineer ‘Navneet Panda’. It targets bad and irrelevant links. Its root lies in 2011 when this algorithm debut

A logo identifies a brand or company. Thus, a company selects it with care and after thorough research. So, who requires it? Having a logo to represent a brand is trending. It establishes online businesses, e-shops, apps and corporate entities through a logo. Days have gone when it represented shops and a few brands in newspaper advertisement. Smart devices are bombarding. This explosive supply of devices has created need for a separate identity. So what should be the concern area for a logo design? A complicated and puzzling web design can never harvest good results. On the contrary, simple, compact and relevant logo magnetizes. What challenges a logo designer faces?  An outdated and complex logo suffocates in a responsive web design . The responsive layout of the website provides optimal view. Thereby, user can easily read and navigate across a large range of devices. So, this layout resizes to fit the frame of the device. Consequently, a static and messy logo would

All search engine experts (SEO) yearn for top rank in SERPs. It epitomizes a marathon. Every website takes part in it. And thereby, it achieves ranking. Ranking on first page identifies optimized websites or blogs. Social media popularity, backlinks, domain authority, optimized urls and many other page factors create an optimized webpage/site. Now the question arises which key metric gifts top ranking? Keywords hold the top position in them. It implies the relevant and accurate selection of keywords. It’s not an uphill task. Put on the thinking cap and draft SEO promotion tricks. Achieving high rank in the year 2016 via SEO strategies can be possible. Check below ‘how’:

Google tends to update. Its every update creates lots of hurdles for the spammers to jump through. The search engine is trying to make their going gets tough. After all, fair play is mandatory to rule. Internet is become a battlefield for the commercial activities. The tug-of-war is heralded online. Hence, the need for controller, like judicial law, is always requisite.  Monstrous Google is playing that role. Its updates of algorithms stroke out the black hat SEOs and illegal practitioners.

Before I move on to state you the steps of using Schema, let’s have a small introduction of it first.  Schema markup  is an opulent snippet. It carries meaningful information about the webpage in it. If you want the relevant result in a wink, it leapfrogs you. You can catch up the view of the information instantly as you press the enter key if you have Schema design in your website. Can you produce valid reason why one-word keyword failed in supplying the most relevant result to a particular query? Schema Markup Helps to Supply Exact Answer on SERPs Well, the search engine is likely to have multiple answers against one word query. The chances will be 50-50 that you will get the most relevant information in one go with it. But if you jumble up the keyword with a couple of more elaborative words, the SERP will pop up the most appropriate answer. It will take it as more semantic approach. How to Use Schema Markup: 1. Open Google’s ‘Structured Data Markup Help

Heavy hitters of online marketing world are well versed with PPC or Pay-Per-Click. The idea of getting ‘payment on every click’ can jump anyone with the joy. If you look at the comparative analysis of online marketing and offline marketing, the crystal clear image of the former’s win-win situation will be visualized.  You need not study one’s brain out to know why as it is PPC advertisement which brings the customers in. Puzzled? Let I make it clear all: